Armada Music Group has opened a brand new 7,000-square-foot multifunctional facility in Shoreditch, London. The area is designed to function each a inventive hub for native and worldwide artists and an operational base to boost the corporate’s help for its roster.
Spanning six flooring, the power contains two high-end recording studios outfitted with PMC and Barefoot Sound displays and synthesizers from Roland, Nord, and Sequential, designed for in-house writing camps.
An occasion area options an L-Acoustics club-grade sound system with dwell streaming capabilities and a capability of round 130 friends. The hub additionally gives devoted listening rooms for A&R periods and accommodates as much as 60 full-time staff.
Armada has positioned the London advanced as a central a part of its development technique within the UK, establishing a devoted inventive workforce beneath its publishing arm to additional help artists and broaden Armada Music Publishing’s native headcount.
British singer-songwriter SHELLS commented on the brand new amenities: “The listening rooms are a improbable bonus; it’s nice to get into a unique bodily area on the finish of a solo session or writing camp to pay attention again. I’m so excited for this.”
“Working in studios with nice acoustics and top-of-the-range tools actually elevates a session.”
SHELLS
UK dance artist SILK added: “I’ve only recently had my first session at Armada’s new advanced, and it’s going to be an absolute game-changer having such a well-equipped, inventive hub going ahead.”
Maykel Piron, CEO of Armada Music Group, stated the enlargement displays the corporate’s dedication to the UK market.
“We sit up for leveraging this top-notch area to offer best-in-class providers for our artists and writers world wide.”
Maykel Piron, Armada
“The UK has at all times performed an important function in shaping the worldwide dance scene, and strengthening our footprint right here permits us to drive innovation in one in every of music’s most influential markets.”
Armada opened its first London workplace in 2017 and has since doubled its UK headcount, with the territory now rating as the corporate’s second-largest streaming market.
Current UK campaigns embody Manchester-born DJ and producer D.O.D, whose monitor So A lot In Love reached the UK Prime 20, and the re-charting of Mason & Princess Famous person’s 2007 hit Excellent (Exceeder), which peaked at No.26 within the UK Official Charts Firm rankings.
Armada’s UK operations additionally help international artists equivalent to Armin van Buuren, Joris Voorn,Lilly Palmer, THEMBA, and ARTY.
Ben Malone, Normal Supervisor of Armada Music UK, added: “This new hub will empower us to additional champion native artists, present them with unparalleled assets, and foster extra innovation and creativity within the UK.”
“This can be a pivotal second for Armada and a testomony to the UK’s vibrant dance music scene.”
