Myntra, one in every of India’s main vogue e-commerce platforms, has launched a brand new 30-minute supply function referred to as ‘M-Now.’
Touted as a first-of-its-kind initiative by a serious vertical participant globally, Myntra goals to redefine comfort by delivering vogue at hyper velocity. The service is initially dwell in Bengaluru and can quickly be rolled out to different cities, together with Mumbai, Delhi, and Pune, based on the corporate’s official launch.
This service, presently providing over 10,000 kinds throughout classes like vogue, magnificence, equipment, and residential, is ready to broaden to over 1 lakh kinds inside the subsequent 3-4 months. The function is seamlessly built-in into the Myntra app, guaranteeing a clean person expertise.
Myntra’s newest initiative comes amid India’s booming fast commerce wave, the place platforms are quickly increasing past groceries to incorporate classes like vogue, electronics, and meals. Among the many Indian e-commerce giants—Amazon, Flipkart, and Nykaa—Myntra stands out as one of many first to introduce ultra-fast supply for vogue.
By M-Now, Myntra customers can entry collections from main international manufacturers reminiscent of Vero Moda, MANGO, Tommy Hilfiger, Levi’s, ONLY, Jack & Jones, and Metro Sneakers. Excessive-end magnificence manufacturers, together with Huda Magnificence, MAC, Bobbi Brown, Forest Necessities, Carolina Herrera, and Dyson, are additionally a part of the providing.
Moreover, homegrown labels like Roadster, Bewakoof, Campus Sutra, and Dressberry can be found by way of the service.
Talking on this new improvement, Nandita Sinha, CEO, Myntra, stated, “Trend, a extremely aspirational class, thrives on a various choice that empowers clients to fashion their full look. As enablers, we’re really grateful for Myntra’s robust affiliation with main manufacturers throughout the globe, that are on the entrance and heart of catering to the evolving vogue aspirations of the nation. Along with the manufacturers, M-Now will play a transformative function in advancing our collective mission to broaden vogue potentialities and reshape India’s way of life procuring expertise. That is only the start, and as we advance in our M-Now journey, Myntra will proceed to sharpen the providing on a number of fronts, together with choice and the velocity promise.”
