Secretly Group affiliate All Flowers Group is increasing for the primary time because it launched in 2022, welcoming Sacred Bones Data.
All Flowers was launched by Ghostly Worldwide and Secretly in Might 2022. The brand new entity turned the mother or father firm of Ghostly and drinksumwtr, which launched as a hip-hop and R&B label on the time.
Now, following a brand new strategic partnership with Sacred Bones Data brings the Brooklyn-based unbiased label into the identical umbrella as Ghostly and drink sum wtr.
The partnership builds on an present relationship as Sacred Bones has relied on Secretly Distribution to get its releases to market. The brand new association extends that collaboration to streaming, vinyl manufacturing and publishing operations.
Sacred Bones Founder Caleb Braaten will be a part of All Flowers Group’s government management crew whereas sustaining the label’s present operations. Label supervisor Irene Lydon will proceed overseeing day by day capabilities and Artwork Director Mercy Correll will stay accountable for the label’s visible id.
“I’m extremely humbled to be invited to work with such ahead considering folks. I’m assured this collaboration will increase Sacred Bones’ output to the very best attainable stage.”
Caleb Braaten, Sacred Bones Data
All Flowers Group’s government management crew consists of Ghostly Worldwide Founder and CEO Sam Valenti IV, drink sum wtr Co-Founder, A&R and CEO Nigil Mack, All Flowers Senior Director of A&R AlexandraBerenso, and All Flowers’ North American Advertising and marketing Director KateEbelin. All Flowers’ crew from Secretly embrace Co-Founder and President of A&R Chris Swanson, VP of Operations for Americas KraeganGraves, and VP of Operations for Europe ChloévanBergen.
Braten stated: “I’m extremely humbled to be invited to work with such ahead considering folks. I’m assured this collaboration will increase Sacred Bones’ output to the very best attainable stage.”
Sam Valenti IV, Co-Founder and Chief Inventive Officer of All Flowers Group, stated: “Sacred Bones is without doubt one of the nice labels of the trendy period, and one which artists and followers love equally. It’s an honor to have the ability to work with Caleb Braaten and the crew.”
Valenti based Ghostly Worldwide in a Michigan dorm room in 1999. It has since grown right into a “multi-platform cabal” representing visible artists, designers, technologists and musicians.
“Sacred Bones is without doubt one of the nice labels of the trendy period, and one which artists and followers love equally. It’s an honor to have the ability to work with Caleb Braaten and the crew.”
Sam Valenti IV, All Flowers Group
Sacred Bones’ roster consists of artists resembling Amen Dunes, Anika, Blanck Mass, Boris, John Carpenter, Jenny Hval, Caleb Landry Jones, Lathe of Heaven, David Lynch, Maria BC, Molchat Doma, Mort Garson, Marissa Nadler, SPELLLING, Zola Jesus and extra.
In the meantime, Ghostly Worldwide represents artists from Tycho to Dua Saleh, Ginger Root, Hana Vu, Julie Byrne, No matter The Climate (Loraine James), Kate Bollinger, TOPS and extra, whereas drink sum wtr concentrates on hip-hop and R&B, with artists resembling aja monet, Annahstasia, deem spencer, Gareth Donkin, Halima, JEMS!, Say She She, THEY., Yaya Bey, Your Grandparents and extra.
drink sum wtr acquired a Grammy nomination in its first 12 months for aja monet’s debut album when the poems do what they do. The label describes itself as “swimming towards the present in an algorithm-saturated music panorama.”
Sacred Bones will stay primarily based in Brooklyn and proceed to drop new releases and reissues.
For Secretly, the partnership follows its new international distribution settlement signed with Third Man Data, the Detroit-founded unbiased music firm run by Jack White, final month.
